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Media is one of the ways to promote, to make profits and to do publicity on your organization in tight economic times.Many corporations and organisations hire well-trained personnel/PR who knows how the media and journalists relate to newsmakers, and how reporters go about their work, as well as generate visibility.
However, in today’s world, expanding operating costs by hiring such personnel may not be a viable option for many. The next best option is to ensure that existing personnel get the right kind of training in media relations so as to generate the kind of promotion and visibility that your organisation needs. Attending Dealing with the Media Press will open many doors to better business opportunities.
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Writting For Public Relations |
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The day of a public relations professional is full of writing -- media releases, memos to colleagues and bosses, critical communications with clients, advertising copy, brochures, reports, social networking, emails, phone messages, etc.
So much of your success is simply determined by how well you clearly communicate, that you owe it to yourselves and your readers to buff up your abilities, preferably with minimum pain and maximum gain.
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Strategic PR with Social Media |
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Most people confine their marketing and communication to the traditional media, not realising there is a huge virtual world where people spend hours each day for information, entertainment and socialising.
Facebook, Flickr, podcast, Digg, MySpace, YouTube – these are the playground, shopping mall, coffee shop, library and speakers corner for a large segment of the population and most of them are in the 15 to 40 age group.
Savvy public relations professionals recognize that incorporating social media into their current strategy is essential to reaching consumers, business buyers and media alike — now and in the future.
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Effective Office Administration Skill |
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A professional office administrator effortlessly combines a diverse range of responsibilities ensuring that office processes and activities are efficiently and smoothly managed.
An emerging trend in the Administrative field has seen Secretaries, PAs and Administrators assume more responsibilities that have traditionally been classified as ‘management' tasks.
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Student Affairs Programme: Managing Local / International Students |
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The Student Affairs Department is one of the important departments in the organisational structure. It offers various services to students. The importance of Student Affairs Department becomes more obvious after the existence of rules and regulations Act 174 or Akta Institusi Pelajaran (Tatatertib) 1976.
Student affairs staffs are responsible for academic advising and support services delivery at colleges and universities, developing programs and researching techniques that benefit all students as a whole, incorporate the issues of diversity into their everyday tasks and work with an array of students in such areas as campus activities, counselling, resources, etc. This department, like others within the higher education system, seeks to serve the needs of the student.
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Social Media and PR Workshop |
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Most people confine their marketing and communication to the traditional media, not realising there is a huge virtual world where people spend hours each day for information, entertainment and socialising.
The public relations industry is in a state of evolution, with social channels transforming public relations in new directions. Savvy public relations professionals recognize that incorporating social media into their current strategy is essential to reaching consumers, business buyers and media alike — now and in the future.
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Telephone Etiquettes - Making a Great First Impression with Customers |
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One of the most common ways our customers interface with employees is through the telephone. Therefore, having an understanding of telephone etiquette will make a giant difference to your customers and your profits. Telephone etiquettes and techniques would provide you with tools and techniques to communicate confidently and professionally over the phone. This will further help your employees to develop and master the techniques that will enhance your company’s image. This training includes dynamic trainee/trainer interactions and discussions, written and oral exercises, visual aids, and a proprietary workbook for each participant to take back to the workplace..
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